制作企业宣传片是传播企业形象的最重要的途径之一，如何制作高质量的企业的宣传片就成了人们应该思考的问题。在制作宣传片的时候要有明确的目的、正确的内容、准确的定位，这样才会对企业的发展产生积极的影响。主要阐述了制作企业宣传片中应注意的问题。

Making enterprise propaganda movies is one of the most important approaches to spread enterprise images. How to make good enterprise propaganda movies is a topic to which much attention should be paid. In the making of the enterprise propaganda movies, the aim must be clear, the content must be correct and the orientation must be accurate so that the movies can be helpful to the development of enterprises. In the paper, the issues to which special attention should be paid in the making of the enterprise propaganda movies are presented.